Compare this to last year when four comedies –all released during the summer– held their own including Ghostbusters (it made $128M despite being a financial upset), Central Intelligence ($127.4M), Bad Moms ($113.3M) and Sausage Party ($97M).
Produced by Will Packer and Malcolm D. Lee, the film follows four lifelong friends—Regina Hall, Queen Latifah, Jada Pinkett Smith and Tiffany Haddish— who travel to New Orleans for the annual Essence Festival, where sisterhoods are rekindled, wild sides are rediscovered, and there’s enough dancing, drinking, brawling and romancing to make the Big Easy blush.