2018 ESSENCE Announces Record-Breaking $280 Million Impact For Louisiana & the city of New Orleans
Growth in Attendance and Tourism Spending Garners Highest Fiscal Input in the Event’s 24-Year History October 17, 2018 (New York, NY)- Essence Communications, the leading media, technology and commerce company serving Black women, today announced a record-breaking economic impact of $280 million for its 2018 ESSENCE Festival® presented by Coca-Cola. Growth in Festival attendance, which …